Established in 2018, Embark Insight is on a mission to help people like you deliver research that engages and excites stakeholders.

Built on the core belief that no human truth should go ignored, we build tangible and actionable strategies based on facts over assumptions.

But who are you?

You deeply understand that rich human insight is the key to future-proofing your organisation. 

But getting the senior team on board with this is challenging. Often decisions are clouded or overridden by opinions, leaving little to no room for real insights to create real opportunities for commercial growth. 

From missed opportunities to brand irrelevancy, ignoring or misinterpreting gathered intelligence is simply detrimental to business.

It’s those leading insights internally that are left most frustrated. Whilst you might be feeling like you're facing an uphill battle, Embark Insight is here to not only assist, but to be your ally. 

With decades worth of insights and research experience, our team is deeply curious about how people think, act, live and spend. We share an obsession for studying human behaviour, and a passion for truth that is contagious. 

Embark Insight champions a tried and proven process ‘The Truth is Human ®’ developed by founder and lead researcher, Abbey Tenuis.

A 5-step system, our method ensures we unpick the lived experience and translate this into a strategy that delivers real value.

Our invitation to you is simple; let’s get to the truth together.

We want to empower you with a solid understanding of your category, audience and customer experience and firmly elevate the role of insights in your company. In turn, we can transform the way your company does business, creating endless opportunities for radical brand growth.